‘To Die For’ x HUH. Editorial

“Coinciding with the collection’s launch at HUH. Store tomorrow evening, London-based denim and lifestyle brand I AND ME has commissioned an exclusive editorial showcasing the new “To Die For” range.

The collection is the third produced by the up-and-coming brand and focusses on the company’s three defining themes: fabric, function, and form. Each piece pulls inspiration from the work of artists Christo and Jeanne Claude, who create giant installations in the landscape using vast swathes of fabric.”

Presenting our latest editorial shoot for our new ‘To Die For’ collection. Inspired by experiments with fabric in various landscapes, the shoot features the full collection on six models cast from across the UK.

Click here to read more from the HUH. premiere and head to i-and-me.com to view more of the collection by clicking here.

Photography: Rhea Dillon