#IANDMEstories is a celebration of style. A chance to catch up with our customers and to learn a little something new.
Introducing Shaunie, a Sustainable Strategist who used to convince people to buy more clothes; now she works hard to convince them to buy less!
HI 👋🏻 @shauniemaker, TELL US ABOUT YOURSELF
Hello! How can I describe myself? I’m a stylist – turned – sustainability strategist. I used to convince people to buy more clothes; now I convince them to buy less. I can currently be found in Scotland, often up a hill.
GO-TO STYLE OF JEANS
High waist, button fly, barrelly leg.
RAW, VINTAGE OR BLEACH WASH
Wash for softness, raw for style.
SWEAR BY STYLING TIP
With fashion, just like music or art, I always think the magic comes from learning the rules, and then breaking them.
JUMPER OR CARDIGAN
Since I’m in Scotland, so can I have a jumper AND a cardigan?
YOUR PARTY TRICK
It takes me a while to warm up, but I play a mean game of ‘tequila or water’.
FAVOURITE I AND ME PIECE / NEXT ON YOUR WISHLIST
The first pair I bought – my raw selvedge straight legs. They know me better than I know myself.
BEST PIECE OF ADVICE FOR SHOPPING MORE SUSTAINABLY
Do a shopping detox. A few months away from the shops and you’ll discover so much about your consumption habits, the clothes with staying power, and your personal style.